Chevrolet: A bright future born of innovation & partnership
National Bowtie Day means many things to many people. For the HendrickCars.com blog, it’s a day to celebrate one of our best partners – Chevrolet!
For others, the bowtie is a unique, decorative garment that actor Bill Murray or your favorite Instagram cat occasionally wear. Okay. Okay. Justin Timberlake, Hugh Jackman and Bill Nye also wear Bowties. Fashion statements all.
A Significant Brand is Born
Let’s talk shop. Louis Chevrolet. Race car driver and innovator. Founded Chevrolet Motor Car Company, Nov. 3, 1911 to help realize his true passion of building high-quality cars for “the people.” A tradition that continues to this day. The first model run, the Classic Six (also known as the Chevrolet Type C), left the original Detroit factory at the beginning of 1912 and one of America’s most important brands was born.
While the Model H and Model L continued the manufacturer’s early vehicle evolution and development, Chevrolet’s modern-day offerings fast-forward to the company’s most technologically advanced era in its history. From the budget-minded Bolt EV already in stock, to the upcoming Blazer and Silverado EVs, the brand has a come a long way in its more than 110-year history.
Meaningful Legacy
Chevrolet has also been very special to Hendrick Automotive Group leader Rick Hendrick. His first opportunity with the manufacturer came in 1976, when General Motors executives asked him to take over a chronically troubled Chevrolet store in Bennettsville, South Carolina.
At the time, he became the youngest Chevrolet dealer in the country. Soon, Hendrick turned it into the region’s most profitable, which led to an eventual opportunity at City Chevrolet in Charlotte, North Carolina in 1978. The tremendous success of City built a strong foundation and was a precursor to what is Hendrick Automotive Group today, which includes 15 Chevrolet franchises throughout the company. Many of you may know City from the 1990 hit movie “Days of Thunder,” as sponsor of up-and-coming driver Cole Trickle played by Hollywood star, Tom Cruise.
Chevrolet was also instrumental in helping Hendrick Motorsports get off the ground. Humbly started as All-Star Racing in 1984, the Concord, North Carolina-based team is now the premiere racing organization in NASCAR highlighted by 14 Cup Series championships and more wins than any other team in history. Chevrolet is by the team’s side every step of the way.
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A Bolt of Electricity
Chevrolet has built its future on electric vehicles. From the Bolt EV currently in stock, to the upcoming Equinox, Blazer and Silverado EVs, the brand currently has an electric vehicle to fit a broad range of customers.
The Bolt is Chevrolet’s economy priced electric vehicle option. Starting under $30,000 with an EPA estimated range of 247 miles; many consider the Bolt as the most affordable new electric vehicle on the market today. Eligible for the $7,500 clean vehicle federal tax credit and Hendrick Automotive Group’s “No Payment for 90 Days” sales event, customers can start their fully electric journey in a car named by U.S. News & World Report as 2023’s “Best Electric Vehicle for the Money.”
Along with the benefits of saving money on fuel, the Bolt has the very latest technology. The available “Super Cruise” package allows drivers to let the car take the wheel for a moment, with driver assistance on hands-free compatible roads. Additional amenities include battery range monitoring, drive efficiency updates, phone connectivity to wireless Apple CarPlay or Android Auto and a display with real-time information on vehicle operations and charge statistics.
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Every Day Electric
Available this fall, Chevrolet is rolling out its Equinox EV. Starting at around $30,000, this mid-size electric SUV will be a ‘must have’ for families on the go. With 300 miles of electric range and a 10-minute re-charge for an additional 70-mile extension, this every day electric will fit right in families who are constantly on the move. That includes an onboard assist to help locate the more than 40,000 public charging stations currently in operation throughout the U.S.
Available with all-wheel drive (AWD), the new Equinox EV has upwards of 290 estimated horsepower, with the ability to tow nearly 1,500 pounds. Built on GM’s Ultium Platform, this practical EV comes to life instantly; affording drivers a little zip and joy during the daily drive.
With a modern look and walk-up lighting, the Equinox EV makes a statement. That includes the interior, where a massive, personalized 17.7-diagonal-inch driver centric display is set to your family’s touch and Wireless Apple CarPlay and Android Auto come standard.
Safety is also a priority. Automatic emergency braking, front pedestrian braking, lane keep assist, lane departure warning, forward collision alert, following distance indicator and auto high beam monitors are standard with the Equinox EV.
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An Electrified Trail “Blazer”
The highly anticipated Chevrolet Blazer EV is just about here. Zero to 60 mph in under 4 seconds with the SS version, 290 miles of electric range and enough customizability, the Silverado EV has the look and stature that will be the envy of others.
As noted, the Blazer SS EV has the chops to compete against BMW, Mercedes and Porsche. A sporty SUV with an estimated 557 horsepower and offering multiple powertrain options: front wheel drive, AWD or rear wheel drive. The SS also comes with attractive 22-inch wheels and Super Cruise driver assistance. It is the models top of the line offering and available next spring (2024).
The RS Blazer is the mid-way model, with bold 21-inch wheels, standard AWD and available rear-wheel drive. A black-painted grille and a sporty looking lower fascia flows nicely with the rocker panel molding.
The base 2LT also carries a punch, with AWD, 19-inch wheels and an EPA estimated mileage range of 279 miles. The 2LT also offers a durable, comfortable interior with an 11-inch driver information center and a 17.7-inch touch-screen infotainment display.
Tried & True Silverado Becomes Incredible EV
Chevrolet knocked it out of the park when it approached its new Silverado EV. At an estimated 785-foot pound of torque and 754 horsepower, the all-new Silverado EV can tow up to 10,000 pounds. Going 0-60 mpg in 4.5 seconds, this state-of-the-art pickup has an estimated 400 miles of range.
The Silverado’s Ultium home accessory charging unit creates the ultimate efficiency platform, moving power between your home and Silverado, making sure your lights remain on in your house for up to 21 days.
Technology abounds in the Silverado EV, including four-wheel steering, allowing the truck to maneuver in tight places with tremendous ease. Under hood storage and 24-inch aluminum wheels, a multi-flex, mid-gate and fully protected load floor make this EV both attractive and versatile.
As the Silverado transitions to electric, it remains one of the market’s most-flexible trucks.
These EVs and many others are among the new and pre-owned vehicles eligible for Hendrick Automotive Group’s “No Payments for 90 Days” sales event.
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